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job overview

Marketing job in Chicago, Illinois

Director, Strategic Planning - Product, Marketing and Customer Experience


Aspen Dental Management, Inc. (ADMI) is one of the largest and fastest-growing dental support organizations (DSOs) in the U.S. The team at ADMI lives by a simple purpose: to care for the people who care for the patients. We’ve pioneered an innovative model that takes care of non-clinical business and administrative services so that providers can do what they do best: focus on breaking down barriers and deliver great care and service to their patients. 


Due to our continued growth we are seeking a strong Director, Strategic Planning - Product,  Marketing and Customer Experience.  This Director will play is a key role in the marketing and product organization and serve as the de facto ‘Chief of Staff” for the Chief Marketing and Customer Experience Officer. The Director will drive strategy, alignment, and planning for all key customer experience initiatives that span product, marketing, CX, and technology.  This leader will work with stakeholders to develop and implement plans across the CMO and CIO organizations. This role is not only critical to delivering the best possible experience for our customers, but also instrumental for helping ADMI continually achieve high levels of efficiency, growth, innovation, and employee engagement.



As a key leader sitting between our business, technology, UX, and market-facing teams, this role reports directly to the CMCXO, and strongly influence strategy, process, and direction within that organization, including:

  • Working closely with the product management, UX and CIO organizations to help identify cross product portfolio strategies that align and compliment ADMI objectives, and drive best in class customer and provider experiences
  • Being highly flexible – a strong independent worker, but also able and willing to exert strong influencer skills, work on the front line of strategic opportunities, with an aptitude to execute on leadership vision within the market.
  • Could be called on by the Strategy and Business Development organization as a resource to evaluate new areas for investment from a marketing, product, and CX perspective
  • Support the product management function in developing business justifications for their roadmap items development
  • Play a crucial role in the marketing, product, and CX cross-functional planning process that influences the product roadmap and technology investments
  • Project management of cross-functional teams in support of marketing and CX initiative development, execution and ongoing evaluation
  • Work with CMCXO in the preparation of materials for the Executive Team or Board of Directors on marketing, product, and CX strategy and performance




The Director is hands on – not afraid to roll up their sleeves and get projects done – and approaches work with a data-driven, analytical mindset. The Director is responsible for ensuring that projects he/she is involved with are approached with an enterprise mindset, have been pressure tested with the appropriate business owners, and have been analyzed critically and thoughtfully, taking different business environments and operating scenarios into account. The Director acts as a consultant which requires close partnership with business and functional leaders and employees throughout the organization. The Director must ensure that projects appropriately capture the resident knowledge and experiences of subject matter experts throughout the organization, synthesize and translate that expertise in combination with his/her data-driven analysis into actionable recommendations in support of business objectives.  

  • Impact Player: Off the chart collaboration, influencer, presentation, and project management capabilities
  • Customer Focus: Is dedicated to meeting the expectations and requirements of internal and external customers
  • Accountability: Can be counted on to exceed goals successfully; is constantly and consistently one of the top performers; steadfastly pushes self and others for results
  • Culture and Values: Adheres to an appropriate and effective set of core values and beliefs during both good and bad times; acts in line with those values. Managing Vision and Purpose—Is optimistic; can inspire and motivate vision and sense of core purpose.

Minimum Education and Experience

  • Education Level: Bachelor’s degree required; MBA preferred
  • 5-10 years of experience in strategic planning at the intersection of product, customer experience and technology, that includes a strong element of project management
  • 3-5 years relevant professional experience in strategy/management consulting strongly preferred
  • At least 5 year experience working on and driving highly visible, highly impactful cross-functional projects
  • Must be intellectually curious, inquisitive, thoughtful, and a good listener
  • Must demonstrate critical thinking skills with an ability to creatively develop varied solution sets to multidimensional problems
  • Strong organizational skills and ability to multi-task several complex projects with the flexibility to be proactive in a fast pace, ever changing environment
  • Strong interpersonal skills with an ability to lead through influence as well as collaborate across functional areas
  • Resourceful and motivated self-starter
  • Analytical & Word Processing skills: Must demonstrate advanced command of MS Office applications (Excel, PowerPoint, Word) at the level of business case model building and preparing written memos and presentations for an executive-level audience
  • Presentation & Communication skills: must be able to (i) communicate (both written and oral) in a clear, concise, articulate fashion and (ii) when presenting work, demonstrate clear, concise articulation of proposed actions, illustrating opportunity, alternatives, considerations, recommendations and associated economics
  • Ability to travel as necessary (~10%)

About Aspen Dental Management, Inc.

Aspen Dental-branded practices are supported by ADMI, a dental support organization that provides non-clinical business support to licensed, independent dentists.

Available Locations

Aspen Dental - 555 Chicago, Illinois 60641 United States ILLINOIS,